I was asked to create the brand identity for Bel Vie Alchemy, an upcoming holistic wellness brand. Along with the client, we developed the brand tone, photography style, logo design, colors, & product ideas.

• Conceptual Thinking
• Brand Design
• Production
• Creative & Art Direction

Responsible For:

Team Contributor:

• Client: Christine Louis-Jacques
• Creative Direction: Sabrina Newsome

Bel Vie Alchemy is a wellness brand, that believes feeling good starts in the tummy.

 Bel Vie Alchemy was inspired by the ancient wisdom of the healing nature of plant medicine, meditation, and spirituality— medicine that heals the body mind and spirit.

This brand plans to launch a new product line of gut healing herbal tonics, creams, teas, come summer 2026.

“We’re spiritual beings having a human experience”

At BVA, we also provide holistic therapeutic healing services like reki that help people connection back to their bodies. Our services allow people to see and feel how beautiful it is to be present and how to cultivating a state of flow.

We believe how important reconnecting to nature and to self is for calming the nervous system. This is vital for a world that has programmed unhealthy amount of stress around work being the only focal point and not prioritizing our well-being.