We were asked to redesign Lamb Weston’s All Products page to be more visually interactive by enhancing the search/browse experience so it’s easier to navigate and understand.
• Art Direction
• UI Design
• Production of the Desktop and Mobile Experience
• UI Prototype
Responsible For:
• UX: Chelsea Chong
• Art Direction & UI Designer: Sabrina Newsome
• Content Stragegy: Eric Howell
Team Contributor:
From less visually interactive
To more visually interactive
The UX Phase
In collaboration with the UX team, they helped set the foundation of the experience by providing competitive research, user-ability testing, and wireframes. Here’s the wireframes we presented to the client, featuring desktop and mobile experiences